Actual Motion Graphics
Actual is a young brand of clothing and accessories with more than 12 years of experience. We have a strong online presence with more than 45K followers on instagram. They needed some new motion graphics layouts to keep their page fresh and welcome new visitors to their instagram page!
Their Mission & Objective
​Their vision is to make you feel as you can be. Keywords: attitude, freedom, rhythm, personality. Public: people from 17 to 25 years old. The objective is to renew our identity in search of something fresh and different, but continue to uphold our core values.
Draft works
My process of thoughs was to create livid colorful social media posts
and stories so the viewer gets the attention on what ACTUAL is selling
of their products, these images were early concepts from the idea before
execution. Gradient colors covering the borders and a main color inside
the border was the look and feel towards this project!